Corporate espionage is just as dangerous as, well... the real thing in some circles. That’s why Coca-Cola’s secret formula is held under tight security at the Coca-Cola Museum. The formula wasn’t even written down until 1919 when Ernest Woodruff and a group of investors used the trade secret as collateral for a loan to buy the company. Museum visitors can view the outside of Coca-Cola’s high tech vault, but that is as close as you’ll get. No one is allowed inside to read the secret formula or view anything else stored in the vault - that is, unless you buy the company, which in 2021 was valued at a refreshing $230bn
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